Refresher Topics BEWARE!

 

This page is for the benefit of existing clients, and is intended as a refresher for the training that we provide clients with. This is not a complete tutorial.

Emails from Hell

 

Beware these emails will arrive, keywording, design, hosting in fact all content will be attacked with offers to rectify problems they have found in your site, or life. Read them with care and you will identify who these emails are going to enrich. These emails are for the benefit of the sender not you!

You have set up your web presence, and are getting used to being online. Everything is going well. Your confidence is rising!

THEN; the "Email From Hell" arrives… This is a real email, the sender is not identified in this page (yet) nor is the recipient. Read on.

It go’s like this….

Email- Hello Mrs. B*&^&*, I had a look around your web site over the weekend and found a few things to note.

(why be so nosey?, why take notes?, why spend so much time?)

Email- On your site you have quite a lot of pages, but there are only two of them which contain these all important <meta tags>

(now who said a good Samaritan is hard to find?: they seem find you.)

Email- Then the only other page on your site which has keywords placed there for the search engines is the contents page which has the following keyword included ullapool……- which unfortunately is not very helpful since you are not in Ullapool!

(This person constructs sites that have key-worded towns included in them that are geographically almost 3 times further adrift than the "Ullapool" contained in an Inverness site!)

Email-I also came across another problem, this time not with people trying to find you, but with getting through to the pictures of the rooms. I don't know if you have tried it on your computer recently, maybe it's just me, but where it tells you to click on the house in order to go inside the rooms (I think this is on the second page of the site, once you have got into the main contents) - then I couldn't get anywhere at all to see the rooms. In fact it looked as though people have to click on the little picture of the door at the top right of the screen in order to get to the rooms. As I say, maybe it was just my machine here but I found it confusing to be told to click on the house and then get nowhere! Fortunately when you click on the house on the first page that does get you through to the contents page so at least that bit works. It's a pity not to be able to then get into the rooms though!

(it is a pity as all others manage fine! also how do you identify only two pages with tags in the whole site if you have not seen the whole site???????)

Email-"As I say, maybe it was just my machine"

( they seem to blame their machine for a fictitious problem. The problem seems to be theirs? The email rambles on then ends with)

 

Email-Well, I hope this has given you a few clues so you can ask your web designer to solve a few of the problems. If you need anything else, just let me know. All the best.

This email is designed to instil a fear that all is not well with your site; and also to attack the confidence of the site owner. WHY?

This last line may be a clue.

Email-If you need anything else, just let me know

(The writer of this wonderfully helpful and enlightening email very kindly offer this advice...)

Email-"There's an interesting free diagnostic tool online called the Website Garage.."

 

They are quite right. There is such a tool and when we placed the problem page in Website Garage it gave the page an overall score of EXCELLENT.

Mmmmmmmm! I wonder if we put one of the emailer's pages into the same Website Garage what would the result be?

We did, and the concerned emailer who found so many problems with a site rated as EXCELLENT had their own page rated as FAIR. A mere one place away from poor.

My my. what a dilemma! does one ask a constructor of FAIR pages to help improve already EXCELLENT pages?, how much would that cost?

For a Comparison look at the table below. And please remember , the email from hell has identified problems in our site that raise such strong concerns  they must contact the site owner and explain how their expertise has found errors that can not be allowed to continue.!!  

The table shows that their chosen page tester rates their own page as one tick above poor because of the inherent problems identified when their page was examined. Both pages were "Bed and Breakfast's". Both pages had the same job to do........

 

hell.gif (4339 bytes)

emailer  from hells page

 

 

Our page

overall score Fair overall score Exellent
speed @ 28.800 53.80 seconds
speed @ 28.800 8.93 seconds
Line  Errors
------ -------------------------------------------------------
74    expected </font> found </td>. <font> was found at line 71.
93    expected </font> found </td>. <font> was found at line 90.
108   expected </font> found </td>. <font> was found at line 105.
183   expected </font> found </a>. <font> was found at line 181.
183   expected </blockquote> found </a>. <blockquote> was found at line 181.
183   end tag </a> does not match any of the start tags
225   expected </font> found </blockquote>. <font> was found at line 217.
226   expected </font> found </center>. <font> was found at line 217.
370   <center> is missing its close tag. <center> was found at line 239.

Line  Warnings 10
------ -------------------------------------------------------
25    <table> loads faster with a 'width' attribute.
63    <img> loads faster with a 'height' attribute.
63    <img> loads faster with a 'width' attribute.
177   Good HTML style uses an 'alt' attribute in <img>.
229   Good HTML style uses an 'alt' attribute in <img>.
229   <img> loads faster with a 'height' attribute.
229   <img> loads faster with a 'width' attribute.
354   Good HTML style uses an 'alt' attribute in <img>.
354   <img> loads faster with a 'height' attribute.
354   <img> loads faster with a 'width' attribute.


hell.gif (4339 bytes)
Line  Errors 0
Total Warnings :     1


Line  Warnings
------ -------------------------------------------------------
18    <table> loads faster with a 'width' attribute.



There are people out there that know more, think that they know every thing or do not know enough!. They will all at some time email you with helpfull tips and scare tacktics about your web presance that only they have the key to solving.

Beware. You may be next.....

I do not know if the emailer concerned intended to belittle the service that our B & B received; but I do know our contact information was clearly visible and had there been any concern about mistakes an email to the designer would be more professional than scarring the owner into thinking less than full attention was paid to their project.

In this emailer from hells favour, all their own clients suffer from the same deficiencies that they inflict on all their pages, so you could say that they provide a very even service.